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Virtual Event

Virtual Event

This event is held entirely online. Access detials will be provided from the host, upon registration.

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Thu | May 19 10:00 AM - 12:00 PM

Campaign Planning for Digital Media

Digital Drive Digital Drive

The webinar is an interactive session, which covers

(1) The key success factors in managing a digital campaign.

(2) The characteristics of digital media.

(3) The importance of integrating online and offline communications.

4) Models and termonologies for digital campaign planning.

 

After attending the session, you will learn how to plan an online marketing campaign effectively and how to choose the best mix of online and offline communication techniques. Case studies will be shared and discussed in the session to enhance understanding of campaign planning.

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Non Membersprices start from

FREE

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